Focus groups remain a powerful an efficient way of conduct qualitative research. When working with focus group footage, we like to include some reaction shots based on what a participant is saying. We find that this brings some extra “sizzle” to the edit....
We can only film in store when our clients receive written approval from their retail customers. The primary benefit of having in-store footage is to highlight what shoppers like as well as find frustrating about the shopping experience for various categories. This...
When interviewing people in the places where behavior can be observed, we always recommend capturing some of the behaviors that people mention in their interviews. In her interview, this woman spoke about how she conserves water while watching her dishes. To...
We have a network of professional videographers providing high quality video capture services for any type of qualitative research including focus groups, depth interviews, ethnographies, and accompanied shops. If the location has high speed Internet service...
Vertigo Partners will work with your team to create a powerful video bringing the insights of your project to life. We follow a 5 step process in our editing: We immerse ourselves into the objectives of your project. We will ask to see proposals, discussion guides,...