Our Company

Vertigo Partners is a full service qualitative insights boutique. We help our customers bring the voice of theirs to product development, marketing communications, and user experience initiatives. We are storytellers who bring insights to life through the power of the written word, consumers films, and engaging presentations.


Video Services

Our interviewers are also passionate¬†filmmakers. As such they know how to probe for sound bytes and are skilled at “Interviewing for the Edit.”

See Examples


Michael Carlon, Founder of Vertigo Partners, runs a podcast called Uncorking a Story where he interviews business leaders, celebrities, and local heroes. Click here to listen.


As Senior Brand Manager for Dove, I have worked closely with Mike on a number of projects. I have always found Mike to be extremely professional and in tune with our brand objectives and consumers. Additionally, I found Mike to be extremely pragmatic and a solid team player.

Rob Master

Vice President Media Americas and Europe, Unilever

“Mike’s terrific sense of humor, creative problem solving abilities and tenacious determination for getting the best results for our clients made him a real pleasure to work with.”




Craig Atkinson

Chief Operating and Digital Officer, PhD

Mike is smart, funny and very good at what he does. Give him a try, I’m confident you won’t be disappointed – well, unless you want your car repaired, or want a nice painting for your daughter’s wedding in which case you might be – but smart business-focussed insights? Definitely.


Meldrum Duncan

Founder, Curious Industry (Former Partner @ WhatIf?